• Thanksgiving: Celebrating Gratitude and Family

    Thanksgiving: Celebrating Gratitude and Family,Deb Long

    Thanksgiving: Celebrating Gratitude and Family As the leaves turn golden and the chill of late November sets in, a familiar warmth fills our hearts: the Thanksgiving season has arrived! This holiday has always been one of my favorites. As a child, I remember going around the table during Thanksgiving dinner, stating what we were thankful for, one by one. And frankly, mine was almost always... my birthday is next week. But as I think back to the comments from those who are no longer with us, it is more about being around my favorite people, my family. Thanksgiving isn't just about a table filled with delicious food but about the bonds we share, the gratitude we express, and the love we give and receive. This season invites us to pause, look around, and genuinely appreciate what — and who — God has given us to share life with. The Heart of Thanksgiving: Family In our busy lives, we often overlook the people closest to us. Family — whether by blood or by choice — is the foundation that grounds us and gives us a sense of belonging. Thanksgiving reminds us to appreciate those who stand by us through every twist and turn of life. Sitting around the table with loved ones, we are given the perfect opportunity to express our love and gratitude for the ones who know us best and love us anyway. Families aren't always perfect; sometimes, we may face difficult patches. Yet it's often during these times that we grow stronger together. Thanksgiving allows us to reconnect, heal, and deepen our bonds. Whether it's a hug, a laugh, or simply being in the same room, these moments strengthen our relationships and renew our sense of family. Being Thankful for the Blessings We Have It's easy to dwell on what we lack or what we wish we could change, but Thanksgiving encourages us to focus on the blessings we already have. From our homes to our health, from opportunities to challenges that have helped us grow, the season nudges us to count our blessings. Gratitude, after all, has a transformative power. When we choose to see what we have rather than what we lack, we experience a shift in perspective that brings peace and contentment. On Thanksgiving, remember to thank God for our blessings. Whether it's our housing situation, food on our table, or simply a kind heart to lean on, recognizing these gifts deepens our appreciation for what we've been given. Every small blessing reminds us of the abundant love and grace that God shares with us. The Importance of Sharing Thanksgiving also invites us to reflect on how we can extend our gratitude beyond our immediate circle. A truly grateful heart finds joy in giving and in sharing blessings with others, especially those in need. Whether it's lending a helping hand, donating to a cause, or simply sharing a meal, Thanksgiving allows us to live out our gratitude through acts of kindness and generosity. A Season of Reflection Thanksgiving isn't just a holiday; it's an attitude we can carry forward every day of the year. As we gather with our loved ones, let's take a moment to reflect on the journey we've shared, the blessings we've received, and the love we have to give. Let's be mindful of the people around us, take the time to express our gratitude, and recognize the beauty of our shared lives. Thanksgiving is a reminder of the beauty of gratitude, family, and love. It's a time to remember what really matters — the people who support us, the blessings we've been given, and the grace of a loving God who guides us through life's journey. This season, let's open our hearts, express our gratitude, and embrace the power of thankfulness. Happy Thanksgiving! May your hearts be full, your tables abundant, and your homes filled with love.

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  • BE vs DO The Blessing of Being in Love with Jesus Christ

    BE vs DO The Blessing of Being in Love with Jesus Christ,Deb Long

    BE vs DO The Blessing of Being in Love with Jesus Christ Resting in His Salvation vs. Striving to Earn It I’ve spent the better part of my life doing for the Lord versus being in love with Him. Recently, my eyes were opened to the madness of trying to work my way to Christ. Allow me to share a bit of my story. In a world where so much of our identity is tied to what we do, it’s easy to assume that the road to salvation follows the same path. Many believe, “If I just do enough good things... if I am moral... if I obey all the rules... if I am nice to others... then I will earn my way to heaven.” But the message of the Gospel turns that idea upside down. Salvation is not something we achieve by our works; it is a FREE gift that comes through a genuine relationship with Jesus Christ. One Sunday morning in 1991, I heard a message that changed my life. In that moment of revelation, God removed the scales from my eyes, my mind, and my heart. I received the knowledge about who He is and surrendered my life to Him. I have been walking with God for more than 30 years now, and the struggle I often hang on to is works. I often find myself back in my old mindset, thinking if I do [insert deed], then God will [insert blessing]. I couldn’t be more wrong. Refocusing my mind takes a minute (day, week, or longer), which then rerouts my brain and heart back to Him. I’ve found that often, my struggle is the struggle of others. So, I hope my explanation of why BEing in love with Jesus is different than DOing things to earn His salvation or love. And I hope my words/insight will help you in your relationship with God and Jesus. The Gift of Salvation: BEing Over DOing At the heart of the Christian faith is the understanding that we are saved by grace through faith in Jesus Christ. Ephesians 2:8-9 makes this abundantly clear: “For it is by grace you have been saved, through faith—and this is not from yourselves, it is the gift of God—not by works, so that no one can boast.” Salvation is not a reward for human effort or accomplishment. It is an unearned gift. The Bible teaches that no amount of good deeds, moral living, or religious rituals can make us right with God. Instead, Jesus offers salvation to anyone who believes in Him and accepts His sacrifice on the cross as the atonement for sin. To fall in love with Jesus is to recognize that we don’t need to strive for His approval—He already gave it to us in full on the cross. This brings freedom. Instead of chasing perfection or a checklist of good works, we can rest in the assurance that we are already loved and accepted by God. The Blessing of Being in Love with Jesus Being in love with Jesus means that our relationship with Him transforms every aspect of our lives. It’s not about performing tasks to gain His favor but about responding to His love with our whole hearts. When you’re in love with someone, you naturally want to please them—not because you’re obligated, but because you delight in them. Jesus invites us into a loving relationship with Him. This relationship, rather than our efforts, is the foundation of our salvation. John 3:16, one of the most well-known verses in the Bible, declares: “For God so loved the world that He gave His one and only Son, that whoever believes in Him shall not perish but have eternal life.” This promise is rooted in God’s love for us, not our works. The moment we accept His love, believe in Him and surrender our lives to Jesus, we receive the gift of eternal life. Salvation is about being united with Christ—not doing enough to earn His approval. The Trap of Trying to Earn Salvation There’s a danger in believing that we can earn our salvation through good works. When we fall into this mindset, we reduce our faith to a system of transactions. We begin to believe that if we do enough good things, avoid certain sins, or follow a religious checklist, God will reward us with salvation. However, this approach puts the focus on us and our actions rather than on Jesus and His finished work on the cross. Putting the focus on our actions of earning our way will lead to pride, self-righteousness, or discouragement when we inevitably fail to meet the impossible standard of perfection. The Bible reminds us that no one can achieve salvation through their own efforts. Romans 3:23-24 says: “For all have sinned and fall short of the glory of God, and all are justified freely by his grace through the redemption that came by Christ Jesus.” No matter how much we do, we will always fall short of God’s standard. Our good deeds, while important, do not earn us salvation. Instead, they are the fruit of a life transformed by grace. The Role of Good Works in the Life of a Believer So, if we aren’t saved by our good works, does it mean they don’t matter? Not at all. Good works are the natural outflow of a heart transformed by the love of Jesus. When we experience His love and salvation, we are compelled to love and serve others. James 2:17 says: “Faith by itself, if it is not accompanied by action, is dead.” This doesn’t mean we do good works to earn salvation. Instead, out of overflowing hearts, our good works are evidence of our faith in Jesus. They flow from a life surrendered to Him. As we grow in our relationship with Jesus, our love for Him compels us to live out His teachings, not out of obligation but as a joyful response to His love. Being Transformed by Love, Not Duty When we love Jesus, our focus shifts from trying to earn salvation to being in an intimate relationship with Him. This relationship transforms our hearts, leading us to live in ways that reflect His love and grace. Rather than striving to check off religious duties, our lives become an expression of the love we have received. The joy of knowing Jesus and experiencing His grace empowers us to live out the values of the kingdom—righteousness, humility, love, forgiveness, and service to others. In Matthew 11:28-30, Jesus offers a beautiful invitation: “Come to me, all you who are weary and burdened, and I will give you rest. Take my yoke upon you and learn from me, for I am gentle and humble in heart, and you will find rest for your souls. For my yoke is easy, and my burden is light.” Jesus is inviting us to rest in Him, to trust in His love and grace. There is no heavy burden of works or performance to carry—just the invitation to be with Him, to be loved by Him, and to live out of the overflow of that love. Rest in the Finished Work of Christ The blessing of being in love with Jesus is that we don’t have to earn our salvation. His love, His grace, and His sacrifice on the cross are enough. We are saved by being in a relationship with Him, not by doing enough good works to merit His favor. Once we accept this truth, we are free to live out our faith joyfully and authentically. Our good works become a reflection of the love we have for Christ, not a desperate attempt to gain His approval. Rest in the truth that you are loved, you are saved, and you are free—not because of what you do, but because of what Jesus has done. In Him, salvation is a gift to be received, not a prize to be earned. This message reminds us of the beautiful simplicity of the Gospel and the power of grace. When we fall in love with Jesus, we are transformed from the inside out, no longer striving but resting in the finished work of our Saviour and Lord. If you find yourself longing for a relationship with Jesus, I offer you the following prayer. Dear Lord, I ask that you come into my life and make me a child of God. I ask that you forgive me of my sins and fill me with your presence and peace. I thank you for sending your Son, Jesus, as my Savior, Messiah, and Lord of my life. I accept His sacrifice for my life and I ask that you fill me with your peace and presence. If you prayed this prayer for the first time, please let me know. I would love the opportunity to walk alongside you as you journey into a relationship with Jesus. Feel free to reach out via text or call Deb Long at 205-447-3476.

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  • Football: America's Game

    Football: America's Game,Deb Long

    FOOTBALL: AMERICA'S GAME The American Pastime: My Football Story The anticipation grows for the upcoming weekend. It's the second weekend of high school football and week one of college football. It's in my excitement that I write this Blog. For the record, I LOVE FOOTBALL!! Where did it start for me? Well, I grew up in Chicago and was surrounded by die-hard Bears fans. Somewhere in the '70s, I watched a guy I couldn't get enough of, Terry Bradshaw, the quarterback for the Pittsburgh Steelers. If you are familiar with the football days of the old era, then you know the Bears were a defensive powerhouse; however, they lacked some on the offensive side. Watching Terry play was exciting, and his offensive moves drew me in and made me a fan. I pivot here for a minute to talk about the most significant running back of all time, Walter Payton. Walter brought me back to the Bears in the mid-80s. He led the 1985 team to a Superbowl win in what is known as one of the greatest seasons in NFL history. I still love the Bears and the Steelers, but now I pull for all sorts of teams. I love a good underdog or comeback story. Frankly, this year, I am pulling for Aaron Rogers to have a great year and give the Jets a great season. The Heartbeat of the America: The Importance of Football Most people focus on pro ball up north, yet it's all about high school and college in the South. Shortly after moving to Alabama, I was asked who I would pull for: Alabama or Auburn. Being a young 13 yo, I responded with the important question... "what are their colors?" I was told, "Red and black or orange and blue." As I pondered my decision, I didn't know any team that was red and black, but the Bears were orange and blue. My decision was made: "I am for the orange and blue team!" I've been an Auburn fan ever since. Go Tigers!! All this nostalgia had me wondering: Why is football so important to our country? I did some research, and here are my thoughts. Let's explore why football is more than a game and how it shapes our community identities. American football isn't just a sport in the Southern United States—it's a cultural phenomenon that transcends the gridiron. From Friday night high school fields to Saturday college stadiums and Sunday's professional arenas, football holds a place of unparalleled significance in American communities. High School Football: The Bedrock of American Culture High school football in the South is an institution, often seen as the lifeblood of local communities. On Friday nights, small towns and large cities alike come alive with the roar of the crowd, the smell of concessions, and the rhythmic clash of pads on the field. For many, these games represent more than just a chance to support their team; they're a cherished tradition that brings people together. The importance of high school football is deeply rooted in Southern culture. The Friday night lights serve as a communal gathering where families, friends, and neighbors unite. The game often becomes a backdrop for local pride, where winning or losing can have a significant impact on community morale. Coaches and players are seen as local heroes, and the stories of their triumphs and trials become part of each town's folklore. Moreover, high school football can be a launching pad for future success. Many players use their high school performance as a stepping stone to college scholarships and, eventually, professional careers. The sport provides an avenue for personal growth, discipline, and teamwork, offering young athletes a chance to excel and gain recognition beyond their local community. College Football: A Southern Passion When it comes to college football, the South takes its passion to another level. The region is home to some of the most storied programs and fierce rivalries in the sport. The SEC (Southeastern Conference) is renowned for its competitive teams, enthusiastic fan bases, and high-stakes games that capture national attention. College football games in the South are a spectacle of pageantry and tradition. Tailgating is an art form, with fans arriving hours before kickoff to set up elaborate spreads and enjoy pre-game festivities. The atmosphere in the stadiums is electric, with cheers, chants, and fight songs creating an environment that is both exhilarating and unique. The impact of college football extends beyond the games themselves. It drives local economies, boosts tourism, and fosters a sense of regional pride. Schools like Auburn University, LSU, and University of Georgia are not just educational institutions; they are cultural landmarks that shape the identity of their communities. The success of these programs can elevate a city's status, attract investments, and generate widespread media coverage. Professional Football: The Pinnacle of American Football Culture At the professional level, the America's love for football continues to thrive with the presence of teams like the Pittsburg Steelers, Kansas City Chiefs, and the Dallas Cowboys. NFL games are a major draw, attracting fans from across the region and beyond. The professional game offers a platform for athletes to showcase their talents on a global stage and contributes to the American's football culture in a significant way. The professional game also has a substantial economic impact, providing jobs, stimulating local businesses, and creating a sense of unity among fans. NFL teams often engage with their communities through outreach programs and events, further strengthening the bond between the sport and its supporters. Additionally, the presence of professional teams contributes to a sense of area pride and identity. Fans celebrate their teams' victories and mourn their losses, creating a shared experience that brings people together. American Football: A Deep-Rooted Tradition Football is more than a game in the United States—it's a deeply ingrained tradition that shapes community life, drives regional pride, and provides a sense of belonging. From high school fields to college stadiums and professional arenas, the sport is woven into the fabric of American culture, reflecting the values, passions, and unity of the American People. Whether you're a lifelong fan or new to the sport, it's clear that football holds a special place in the hearts of those who support the team and players. As the game continues to evolve, its role in America remains a powerful testament to the enduring love for football and the community spirit it fosters. So to my teams, Go Warriors! WDE! And I'm waiving my terrible towel!

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  • Give Your Kid a Chance

    Give Your Kid a Chance,Deb Long

    Have you considered investing in Real Estate to fund your child's college education? Great news... we have! And here are some ideas to consider. Investing in real estate has long been considered a stable and profitable venture. With rising education costs, many parents are exploring innovative ways to fund their children's college education. One such strategy is using real estate investments as a financial vehicle to cover these expenses. We call it "Give Your Kids a Chance." Below is a comprehensive guide on investing in real estate to pay for your child's college education. Why Real Estate? Real estate offers several advantages as an investment: Appreciation: Over time, properties generally increase in value. In the Birmingham-Hoover metro area, we've seen a 119.1% increase over the past 20 years. Passive Income: Rental properties provide a steady income stream. Tax Benefits: Real estate investors can take advantage of various tax deductions. Leverage: You can use borrowed money to invest in real estate, amplifying your potential returns. Steps to Get Started Set Clear Goals Determine how much money you'll need for your child's education. Calculate the timeline until your child starts college. Set specific, measurable, achievable, relevant, and time-bound (SMART) goals for your investment. Choose the Right Property Location: Invest in areas with strong growth potential, good schools, and amenities. Type of Property: Consider single-family homes, multi-family units, or commercial properties. Condition: Opt for properties that require minimal repairs and maintenance. Understand Financing Options Traditional Mortgages: Fixed-rate and adjustable-rate mortgages. HELOCs: Home equity lines of credit can be a flexible financing option. Cash Purchases: If you have substantial savings, paying cash can save on interest costs. Generate Rental Income Long-Term Rentals: Offer stability and consistent income. Short-Term Rentals: Platforms like Airbnb can provide higher returns but may require more management. Lease to Students: Renting to students can be lucrative if the property is near a college. (In a college town, you are able to charge rent per student. If you have a 4-bedroom home, you could charge $800 per student for $3,200 per month.) Manage the Property Self-Management: Handle all aspects yourself to save money. Property Management Companies: They handle day-to-day operations for a fee, which can be worthwhile if you prefer a hands-off approach. Monitor Market Trends Keep an eye on real estate market trends and economic indicators. We can help you with this as our monthly or quarterly email report will provide sales data for your area of town. Stay informed about changes in property taxes, insurance costs, and rental market dynamics. Planning for College Expenses Estimate College Costs Research the estimated tuition, fees, room, and board for potential colleges. Factor in annual increases in college costs. Create a Savings Plan Allocate rental income towards a college savings account, such as a 529 plan. Reinvest a portion of the rental income to grow your real estate portfolio further. Sell or Refinance When college time approaches, consider selling a property to liquidate funds. (This could be a rental property that was purchased for this specific reason.) Alternatively, refinance your property to pull out equity without selling. Benefits of Using Real Estate for College Funding Diversification: Real estate adds diversity to your investment portfolio. Long-Term Growth: Real estate can appreciate over time, potentially outpacing inflation. Control: Unlike other investments, you have more control over the property and its management. Risks and Considerations Market Fluctuations: Real estate values can go down as well as up. Liquidity: Real estate is not as easily liquidated as other investments. Management Challenges: Being a landlord requires time and effort. Conclusion Investing in real estate can be a viable strategy to fund your child's college education. With careful planning, the right property, and prudent management, you can generate substantial returns to cover educational expenses. As with any investment, it's essential to do thorough research and consider consulting with a financial advisor to ensure this strategy aligns with your financial goals. By leveraging the power of real estate, you can secure your child's educational future while building a solid financial foundation for your family. We understand the ins and outs of real estate as an investment for the use of college funds. With our expertise, we look at properties from an ROI (return on investment) perspective to help you select a property that fits your goals. We invite your call and questions. 205-588-8282 To request our brochure on this subject, email info@calltodayshome.com and provide your name and address.  #todayshome  #giveyourkidachance  #realestate4yourfuture

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  • Fiduciary Duty: Agent's Commitment to Buyers

    Fiduciary Duty: Agent's Commitment to Buyers,Deb Long

    The Importance of Fiduciary Duty: A Real Estate Agent's Commitment to Buyers As many of you know, the real estate industry is making tremendous compensation changes. Moreover, which party is now responsible for paying the agents? Additionally, with these NAR-mandated changes, consumers will be required to enter into an agreement with an agent BEFORE touring a property. So, this change got me thinking, too, and I pondered the question, "Do buyers understand the duty owed to them once they sign a Buyer's Agent Agreement?" To help clarify the changes coming, effective August 18, 2024, I think it will be helpful to define some real estate terms in the weeks leading up to this change to equip consumers better. This week, let's look at Fiduciary Duty. When you're on the journey to buying a home, having a trusted real estate agent by your side is one of the most critical aspects of the process. Beyond just showing properties and negotiating deals, a real estate agent has a legal and ethical obligation to uphold a "fiduciary duty" to their clients. But what does fiduciary duty mean, and why is it so crucial from a buyer's perspective? Let's delve into this fundamental concept to understand its significance. What is Fiduciary Duty? Fiduciary duty refers to the legal obligation of one party to act in the best interest of another. In real estate, a fiduciary relationship is established when a buyer engages an agent to represent them in the home-buying process. This engagement is identified and defined by signing a Buyer Agency Agreement. Additionally, the duty of a buyer's agent encompasses several key responsibilities: Loyalty: The agent must prioritize the buyer's interests above their own. Confidentiality: The agent must protect the buyer's private information. Disclosure: The agent must disclose all relevant information that could affect the buyer's decision. Obedience: The agent must follow the buyer's lawful instructions. Reasonable Care and Diligence: The agent must provide competent and professional service. Accounting: The agent must accurately account for all money and property entrusted to them. Why is Fiduciary Duty Important for Buyers? Trust and Confidence When you hire a real estate agent, you place significant trust in them to guide you through a complex, often overwhelming, and stressful purchasing process. Knowing that your agent is bound by their fiduciary duty provides a layer of security and confidence that your interests are being safeguarded at all times. Informed Decision-Making An agent with a fiduciary duty is obligated to disclose all known material facts that could influence your decision. This includes information about the property's condition, neighborhood, market trends, and any known potential issues. With complete and transparent information, buyers will make well-informed decisions that align with their goals and needs. Ethical and Professional Conduct Fiduciary duty ensures that your agent adheres to the highest standards of ethics and professionalism. This means they must act with honesty and integrity, avoiding any conflicts of interest that could compromise their ability to serve you effectively. Advocacy and Negotiation A fiduciary duty requires your agent to advocate for your best interests, especially during negotiations. Whether negotiating the purchase price, terms of the contract, or contingencies, your agent's loyalty and commitment to you may significantly improve the outcome. Protection of Confidential Information As a buyer, you will share sensitive information with your agent, such as your financial situation, personal preferences, and future plans. The fiduciary duty obligates your agent to keep this information confidential, ensuring that it is not used against you or disclosed without your consent. This confidential duty survives closing. Real-Life Implications Imagine you're interested in a particular property, but your agent discovers that it has a history of structural issues. A real estate agent with a strong fiduciary duty will inform you of these issues, even if it means you might decide against purchasing the property, thereby losing a potential commission. This level of honesty and transparency is what fiduciary duty is all about—proving information regardless of the outcome. Conclusion In real estate, fiduciary duty is a cornerstone of the agent-client relationship, assuring buyers that their best interests are always the top priority. As you embark on the journey of finding your dream home, choose an agent who understands and upholds this crucial responsibility. With a fiduciary-minded agent by your side, you can confidently navigate the complexities of the market, knowing that you have a dedicated advocate looking out for you every step of the way. At Today's Home, we are committed to excellence, especially in our duty to our clients. We understand that buying a home is more than a transaction; it's a significant milestone in your life. We want your purchase to be smooth, informed, and successful. Visit us today and discover how we can help you find your dream home! Contact Today's Home Address: Three Riverchase Office Plaza, Suite 210, Hoover, AL 35244 Phone: 205-588-8282 Email: info@calltodayshome.com Website: www.calltodayshome.com Follow Us on Social Media: Facebook: www.facebook.com/calltodayshome Instagram: www.instagram.com/calltodayshome X = Twitter: www.twitter.com/calltodayshome

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  • A Continued Story - Today's Home - Transforming Lives Through Homeownership

    A Continued Story - Today's Home - Transforming Lives Through Homeownership,Deb Long

    A Continued Story - Today's HomeTransforming Lives Through Homeownership As I stated in a previous blog, posting every week is new for me. I am naturally an introvert, so putting my thoughts and life online is different. Bare with me as I join the ranks of many and share my story and life online. This week, I want to talk more about Today's Home and why our focus is what it is. You see, I believe homeownership has the power to transform lives. Although not everyone can own a home at every point in life, having a solid, sound roof over your head can transform your current situation. For me, it's more than just a sale; it's housing—a basic need for everyone in society, regardless of social standing. Let's dive into the why of Today's Home. Discover Today's Home: Transforming Lives through Homeownership in Birmingham, Alabama Today's Home is a boutique real estate brokerage nestled in the heart of Hoover, Alabama. Our vision is simple yet profound: "We are a real estate brokerage that believes home ownership transforms people's lives for the better." This guiding principle drives every aspect of our business, from the way we engage with our clients to the organizations we partner with to further our mission. The Heart of Our Mission At Today's Home, we believe owning a home is more than just a transaction; it's a life-changing experience. Homeownership offers stability, security, and a sense of belonging. It creates a foundation for building memories, fostering community connections, and achieving personal and financial growth. We are passionate about helping our clients find not just a house but a place they can truly call home. "There's no place like home," said Dorothy in The Wizzard of Oz. Our Approach Personalized Service: As a boutique brokerage, we are free from the oversight of larger brokerages, and we pride ourselves on offering a personalized, client-centered approach. We understand that each client's journey to homeownership is unique, and we design our services to meet their individual needs and preferences. From our initial consultation to closing, Today's Home is dedicated to providing exceptional service and support beyond the closing. We are advocates for our clients, always looking for opportunities to enhance their experience. Expert Knowledge: Our team of experienced professionals thrives to be current on industry changes and housing statistics. We regularly attend classes to stay up-to-date with the latest trends, negotiating strategies, property values, and neighborhood developments to offer our clients the best possible advice and insights. Whether you're a first-time buyer, a seasoned investor, or looking to sell your property, we have the expertise to guide you through every transaction step. Community Focus: We believe in the power of community and strive to make a positive impact in Birmingham. We are actively involved in local initiatives and support various community organizations. Our goal is to contribute to the growth and development of Birmingham, making it a better place to live, work, and raise a family. Why Choose Today's Home? Transparency and Integrity: We uphold the highest standards of transparency and integrity in all our dealings. Our clients can trust us to provide straightforward honest advice and always act in their best interests. We provide the information and options, and our clients make the decisions. Comprehensive Services: From property searches and market analysis to staging, repairs and maintenance, negotiation, and closing, we offer a full range of services to ensure a smooth and successful transaction. Our comprehensive approach saves our clients time, reduces stress, and maximizes their satisfaction. Client Satisfaction: Our success is measured by the satisfaction of our clients. We are proud to have built lasting relationships with our clients, many of whom return to us for their future real estate needs and refer us to their friends and family. Transform Your Life with Today's Home At Today's Home, we are more than just a real estate brokerage; we are partners in your journey to home ownership. We are committed to making the process as enjoyable and rewarding as possible, helping you find a place where you can create a lifetime of memories. So, neighbors in Central Alabama, we invite you to experience the difference. We are "helping people find home!" Visit us today and discover how we can help you find your dream home! Contact Today's Home Address: Three Riverchase Office Plaza, Suite 210, Hoover, AL 35244 Phone: 205-588-8282 Email: info@calltodayshome.com Website: www.calltodayshome.com Follow Us on Social Media: Facebook: www.facebook.com/calltodayshome Instagram: www.instagram.com/calltodayshome X = Twitter: www.twitter.com/calltodayshome Together, let's make your dream of home ownership a reality. Welcome to Today's Home, where we believe in transforming lives through the power of home ownership.

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  • Honoring Sacrifice and Patriotism: The Essence of Memorial Day

    Honoring Sacrifice and Patriotism: The Essence of Memorial Day,Deb Long

    Honoring Sacrifice and Patriotism: The Essence of Memorial Day Every year, as May draws to a close, Americans across the nation prepare to observe Memorial Day. This day, set aside to honor the men and women who have died in military service to the United States, is more than just a long weekend marking the unofficial start of summer. It is a solemn reminder of the sacrifices made by countless individuals to ensure the freedom and safety of our country. As I look forward to the coming weekend, I cannot help but think of my Dad and his service during the Vietnam War. He was fortunate to come home. However, some of himself was left behind in the valleys of Saigon. He was shot during wartime and lived his life with the visible reminder of his service. Yet there were wounds of the heart and mind that were not visible but remained a daily reminder of all he endured as a sacrifice for his country. My Dad was (and still is, even though he now lives in heaven) my hero! He accepted the call and served his country with honor and dignity. He was proud to be an American; he loved our flag and the American freedoms that he fought for. So, in honor of my Dad, I want to talk about the meaning of Memorial Day. The Origins of Memorial Day To fully understand its meaning, we must first go back to the beginning. Memorial Day has its roots in the aftermath of the Civil War, a conflict that claimed more lives than any other in American history and necessitated the creation of the country’s first national cemeteries. In the late 1860s, Americans in various towns and cities began holding springtime tributes to these countless fallen soldiers, decorating their graves with flowers and reciting prayers. On May 5, 1868, General John A. Logan, leader of an organization for Northern Civil War veterans, called for a nationwide day of remembrance later that month. "The 30th of May, 1868, is designated for the purpose of strewing with flowers or otherwise decorating the graves of comrades who died in defense of their country during the late rebellion," he proclaimed. This date was chosen because it was not the anniversary of any particular battle. Originally known as Decoration Day, Memorial Day was established to honor those who had died during the Civil War. However, after World War I, the observance expanded to include all American military personnel who died in all wars. In 1971, an act of Congress declared Memorial Day a national holiday and placed it on the last Monday in May. The Meaning of Sacrifice The core of Memorial Day is the recognition of the ultimate sacrifice made by soldiers. These brave men and women left behind their families, their dreams, and their futures to serve their country. Their sacrifices are a poignant reminder of the cost of freedom and the price paid for the liberties we often take for granted. Every soldier's story is a testament to courage and patriotism. From the trenches of World War I and the beaches of Normandy to the jungles of Vietnam and the deserts of the Middle East, these individuals exemplified the highest ideals of service and sacrifice. Their willingness to lay down their lives for their fellow citizens is a profound demonstration of love for country and an unwavering commitment to the principles of democracy and justice. Patriotism and Remembrance Patriotism on Memorial Day is not just about waving flags and attending parades; it is about understanding and honoring the profound commitment of those who served. It is a day to reflect on the freedoms we enjoy and recognize that they come at a significant cost. This reflection can take many forms: Visiting cemeteries and memorials. Participating in community events. Simply taking a moment of silence to remember the fallen. The National Moment of Remembrance, established by Congress in 2000, is observed at 3:00 PM local time on Memorial Day. Americans are encouraged to pause for one minute to remember and honor those who have died in military service. This act of collective remembrance reinforces the day's purpose and unites us in a shared expression of gratitude and respect. Moving Forward with Purpose As we honor the fallen on Memorial Day, we should also consider how we can support the living veterans and active-duty service members. Ensuring they receive the care, respect, and resources they need is an ongoing responsibility. Volunteering with veteran organizations, advocating for veterans' rights, and supporting military families are meaningful ways to show our appreciation and uphold the values for which so many have given their lives. Memorial Day is a day of remembrance and a call to action. It reminds us of the importance of unity, service, and sacrifice. As we enjoy the freedoms afforded to us, let us never forget the price paid by those who have served and ensured their legacy lives on through our actions and commitments. In remembering the sacrifices of the past, we find inspiration to build a future worthy of their legacy. This Memorial Day, as we honor the fallen, let us also pledge to uphold the principles of freedom, justice, and democracy for which they gave their lives. I love and miss you, Dad, and I appreciate the sacrifice you made. I will remember and honor others just as you did when you were here.  xoxo Debbie

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  • Disappointment: How to Overcome and Move Forward

    Disappointment: How to Overcome and Move Forward,Deb Long

    Disappointment: How to Overcome and Move Forward Reeling from our big move at Today's Home, I was working to get settled, and two of the agents announced they were leaving the company. Yikes! Fears! Now what?!  That was the road I walked last week. After much prayer, I decided to share my thoughts on dealing with this disappointment and how I am moving on from it. Before I share my ideas on disappointment with you, I want to bring you into my world. I've been a real estate professional for over eighteen years. I was licensed before the market crash of 2008. In 2006, the market was good. However, some economists were sounding the alarm about over-inflated pricing, mortgage and appraisal fraud, and the unaffordability of many buyers. I was new, so I didn't really understand the complexity of what was being said, but I remember there were two camps. One was... all is well, so go sell a home, and the other was... the sky is falling no one will ever be able to buy a home! Feels a little like today's real estate market. In every season, real estate and other, there is change. In 2007, I surrendered to what would come and found myself in the middle of a foreclosure team. I quickly learned the art of a Broker Price Opinion (BPO), how to navigate property rehab, and property advertising in a market with few buyers. Then, an opportunity came knocking, and I was able to take what I had learned and pivot into something new. I don't look back and wish it never happened. I took all those experiences with me. In that new season, my first brokerage taught me and gave me what I needed at the time. Over the years, I've been with four different brokerages. Each poured into me, growing me and helping advance my skills. A lot of it was educational, yet other lessons came in the form of learning how NOT to treat someone or how to own your mistakes and make them right. Through prayer and the prompting of the Holy Spirit, I took all of those lessons and decided it was time to venture out on my own. In May 2018, Today's Home Real Estate was established. It's been six years, and seeing how far I've come is exciting! We are a purposefully small company with five agents, all focused on serving and honoring the consumer above all else. Small and mighty! So, bringing the focus back to last week... when forty percent of your company decided to leave in one week, it was a big deal! To say I was disappointed is an understatement. There were fears, some tears, and lots and lots of prayers. How, God, can I move forward?  Disappointment is a common yet challenging emotion. For me, it is a spiritual lesson. Overcoming it begins with acknowledging my feelings and trusting that setbacks are part of growing me into the person I am supposed to be. The four steps are: REFLECTION: Start by reflecting on what led to the disappointment and identify any lesson that needs to be learned. Seek the deeper wisdom it offers by asking God for clarity. GRATITUDE: Then, shift my focus towards positive aspects and future possibilities. Practicing Gratitude helps reframe my mindset, allowing me to see the blessings that remain and the divine plan guiding my life.  FOCUS FORWARD: Setting new, achievable goals helps restore a sense of purpose and direction. Moving forward is an excellent way to see God at work in and through my life.  SUPPORT: Surround myself with supportive people who uplift and encourage me.  Keep in mind that resilience is built through adversity. My faith is strengthened as I go through trying times (James 1:2-4). By embracing these steps, I can transform my disappointment into a stepping stone for growth and progress. As I walked through the above steps, my story turned. God showed up in my disappointment.  This is a sidebar. If you are reading this and do not know God, Father of Jesus Christ, allow me to tell you a little about Him. God of the Bible created the world and you and me. It tells us in Genesis (read the first 13 chapters to understand creation) that first God created the world, then everything in it, and then He created man and woman. We were created in His likeness. Through the sin (wrongdoings) of Adam and Eve, humankind was separated from God. So, hundreds of years later, God sent his son, Jesus, to live among us. Jesus' purpose was to remove the separation created by Adam and Eve and to bring Salvation (reuniting us in relationship with God) to ANYONE who will accept this FREE gift. The Bible tells us that if we believe that Jesus is real, accept him for who He is, and ask Him to forgive our sins, then He will fill us with the fullness of who He is, Acts 2:38. The moment of our acknowledgment and acceptance of Him becomes a relationship that will change your life, 1 Corinthians 1:9. He changed my life some 31+ years ago, and I am so grateful that I said yes to Him. Jesus came to take away the sins of the world, and whoever believes in him will have everlasting life, John 3:16. Salvation and forgiveness from your sins is a FREE gift; you need only to ask for it! Now, back to the topic. I am in my new office, boxes unpacked, looking into the eyes of disappointment. And I thought, what do I do now? Where do I go from here? (Step one from above, reflection.) As I was reflecting, I began to see all that God had done and is doing. (Step two from above, Gratitude.) I became fully aware that He had brought the new office, and I was in the middle of God's plan for my life. Although it didn't look like I thought it would, I trust Him, who created me, who saved me, and who directs my steps and path. He is the God of yesterday, today, and tomorrow. He knew the agents were leaving when He led me to the new office. I was further able to see that He was working in my life and in their lives, too.  As I looked to God for direction in that exact moment of initial disappointment, God brought Galatians 5:22 to mind. He reminded me that I am to respond with love and kindness. Taking a silent breath, pausing for a moment, I knew that was the direction I was to take. I thanked each agent for their contribution to Today's Home; I prayed for them, hugged them, and wished them well. Later that evening, Randy and I prayed for them, asking God to bless their marriage, family, and business. Then I let go. So, disappointment! Is it easy? Sometimes yes, sometimes no.  When you find yourself in the middle of disappointment, I invite you to seek God for wisdom. He will provide clarity through reflection. Then you will see Him in the midst of your Gratitude. He will direct your steps for your future and help you shift your mind toward the excitement of what is to come. You simply need to seek Him with your whole heart. I'm now one week out from my disappointment, and today is a good day. I am not afraid of tomorrow, nor do I fear it. For God has answered my prayer, and He will provide a way, open doors, and bring new agents. If you have questions about God, overcoming disappointment, or joining our mighty brokerage, please get in touch with me. I look forward to and welcome your conversation. Deb Long - 1-205-447-3476

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  • Settling Into Your New Space

    Settling Into Your New Space,Deb Long

    Settling Into Your New Space: A Guide to Making Your House a Home As many of you know, we moved our office last week. So when I walked in on Monday morning, I was met with unpacked boxes and a desperate need to find things. Here's my attempt to help you walk through the transition from someone who is currently there. Moving into a new space marks the beginning of an exciting journey, yay! Whether it's a new city, a different neighborhood, or just a different apartment in the same building, the process of settling into a new space can be both exhilarating and daunting. You've unpacked the boxes (for me, not yet) and arranged the furniture (also, not entirely), but now comes the real challenge: making this new place feel like home. Here are some tips to help you settle into your new space and turn it into your sanctuary. Unpack Thoughtfully: Before you can truly settle in, you need to unpack. Take your time with this process. Instead of rushing to get everything out of boxes, unpack thoughtfully. Start with the essentials, such as kitchenware, bedding, and toiletries, and then move on to other items gradually. Unpacking in stages will prevent overwhelm and allow you to focus on one area at a time. I have unpacked and set up my desk. All of my components are in working order, and I can print, scan, and email with ease. Tomorrow or next week, I will move forward with the other areas of this new space. Now, let's Personalize Your Space: Adding personal touches is one of the most effective ways to make your new space feel like home. Display your favorite photos, artwork, and sentimental items. These familiar objects will instantly make the space feel more familiar and comforting. Consider investing in new decor pieces that fit your new space and reflect your personality and style, but also make sure to incorporate items from your previous home to maintain a sense of continuity. I am not here yet; it will take me a few weeks. First, I want to feel the new space and have it speak to me. What do I or should I display that tells my story. How does the sun shine through the windows at different times of the day? And which walls catch my eye to display my favorite art pieces! Once I experience the space, I will know better how to showcase my items. The next step is to Create Comfort Zones: Identify areas in your new space where you feel most comfortable and make them your own. Whether it's a cozy reading nook by the window, a designated spot for morning meditation, or a corner of the living room where you can unwind after a long day, having these comfort zones will help you feel more at home. Personalize these spaces with soft blankets, cushions, and ambient lighting to enhance the cozy atmosphere. Explore Your Surroundings: Getting to know your new neighborhood is an essential part of settling into a new space. Drive around the area to familiarize yourself with nearby parks, shops, restaurants, and other amenities. Walk through your community and introduce yourself to your neighbors. Ask about community events or activities that you can join. The more connected you feel to your surroundings, the more rooted you'll become in your new home. Establish Routines: Routines provide structure and stability, especially during times of change. Establishing new routines in your new space will help you adjust and feel more at ease. Whether it's a morning yoga session, a weekly movie night, or a Sunday brunch tradition, having regular activities to look forward to will make your new space feel more familiar and welcoming. Embrace the Imperfections: No space is perfect, and that's okay. Instead of fixating on what your new space lacks, focus on its unique qualities and embrace its imperfections. Maybe the kitchen is smaller than you're used to, or the bathroom tiles are outdated. Instead of dwelling on these shortcomings, find creative solutions to make the most of what you have. A little bit of ingenuity and a positive attitude can go a long way in turning a house into a home. Give Yourself Time: Above all, be patient with yourself. Adjusting to a new space takes time, and it's normal to feel a range of emotions during this transition period. Allow yourself to experience these emotions without judgment, and remember that it's okay to take things one step at a time. Rome wasn't built in a day, and neither is a sense of home. Give yourself the grace to settle in at your own pace. Moving into a new space is a significant milestone, and settling into it is an ongoing process. By unpacking thoughtfully, personalizing your space, exploring your surroundings, establishing routines, embracing imperfections, and giving yourself time, you can gradually transform your new house into a home. Remember, home (or office in my instance) is not just a place; it's a feeling of comfort, belonging, and security that you cultivate wherever you go. For assistance from one of our Today's Home professionals, please contact us. DM @calltodayshome, info@calltodayshome or 205-588-8282.  We look forward to serving you. #TodaysHome #helpingpeoplefindhome

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  • Moving Made Easy

    Moving Made Easy,Deb Long

    🏡✨ Moving Made Easy ✨🏡 Hey there, future movers! As I get ready to move my office from one location to another, I have been thinking about what many of my clients experience as they move their homes. So this week, I needed to share some of the things I am doing, hoping that it will help someone else who is moving and has no idea where to start. Here we go! As a seasoned real estate agent, I'm here to share some tips for making your move stress-free and exciting. Below are some key steps I'm using to simplify my transition, and I think they will work for you, too: Start Early & Plan Ahead: Give yourself ample time to declutter, pack, and organize. A well-thought-out plan is your best friend in this process! (I've had three weeks, so I would have preferred more time to plan; however, being in go mode has worked for this office move.) Declutter & Organize: Take the opportunity to streamline your belongings. Sort items into keep, donate, or discard categories to lighten your load. (I will need to have a yard sale after my move!) Enlist Professional Help: Consider hiring movers and working with a Today's Home real estate professional to ease the burden and ensure a smooth transition. (A shout out to Handy Randy and his team for working long hours to get the new space ready. They removed walls, added walls, painted everything, {walls, doors, trim, and crown}, then installed new carpet... all in 12 days! Randy Long had done a fantastic job helping his #1 {me} get into my new space so that Today's Home can grow and thrive in its new surroundings.) Stay Flexible & Adapt: Unexpected challenges may arise (oh, they do!), but keeping a positive attitude and remaining flexible will help you navigate them with ease. Take Care of Yourself: Remember to prioritize self-care amidst the chaos. Take breaks, eat well, and lean on your support network for assistance. (I haven't done a good job with this one. Early mornings, late nights, and moving more than usual are taking a toll. I know it's time to get back to exercising on a regular basis, and well... that's a separate blog post.) Celebrate Milestones: Every step forward, whether it's closing a sale or finding your dream home, is worth celebrating. Embrace the journey and acknowledge your achievements! (I have done this one well. Taking a few minutes to look at the new paint or even the small task of putting the switch and electrical plates on, I can see the finish line and all God will do in and through the new space!) Embrace the Adventure: Moving is a new chapter filled with exciting opportunities. Approach it with curiosity and optimism, and enjoy the adventure! (I am so excited to see where God takes Today's Home, our agents, and myself. I am surrendered to the future and look forward to watching it unfold.) For assistance from one of our Today's Home professionals, please contact us. DM @calltodayshome, info@calltodayshome or 205-588-8282.  We look forward to serving you. Remember, you've got this, I've got this! With the right mindset and support, your move will be a breeze. Here's to smooth transitions and exciting new beginnings! 🌟 #MovingMadeEasy #NewBeginnings #RealEstateTips

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  • Understanding Housing Trends and Home Pricing

    Understanding Housing Trends and Home Pricing,Deb Long

    Understanding Housing Trends and Home Pricing One of the top questions I am often asked is, "How's the real estate market?"  This week, I decided to address parts of the question by discussing housing trends and home prices.  In today's competitive real estate market, understanding housing trends and home pricing is crucial for prospective buyers and sellers. With ever-changing market conditions, it is vital to stay informed to make confident purchasing and selling decisions. This blog will examine some factors that influence housing trends, explore how home pricing is determined, and provide valuable insights to help you navigate the complex landscape. The Impact of Market Forces on Housing Trends  The housing market is influenced by various factors that impact trends and pricing. Economic conditions, such as employment rates, interest rates, and inflation levels, play a significant role in shaping the real estate landscape. Demographic changes like population growth or decline can also influence housing demand. Understanding these market forces helps identify patterns in housing trends. For instance, lower interest rates may stimulate buyer demand and drive up prices in desirable areas. Conversely, economic downturns can lead to decreased buyer activity and potentially lower prices. Said another way, higher interest rates generally lead to slower buyer demand, with fewer buyers looking to purchase. This leads to longer listing timeframes, lower sales prices, and more concessions from the seller. Supply and Demand Dynamics  Supply and demand dynamics have a direct impact on home pricing trends. When demand exceeds supply in a particular area or property type, prices tend to rise due to increased competition among buyers. Factors that affect supply include new construction projects, land availability restrictions, or zoning regulations that limit development potential in certain areas. On the other hand, demographic changes or lifestyle preferences may increase demand for specific areas and or types of properties. Monitoring supply levels in your desired area allows you to assess whether inventory is low or high compared to historical norms—a crucial indicator for understanding future price movements. The process of monitoring inventory is called absorption, which describes the speed at which homes are sold in a specific market in a particular time frame. The National Association of REALTORS® (NAR) defined the absorption rate further. Through its studies, NAR has determined that an average housing market equates to six (6) months of inventory. So three (3) months of inventory equals a Seller’s market, whereas nine (9) months of inventory equals a Buyer’s market.  To calculate the absorption rate, you divide the number of sales by the number of active listings during that same period of time. For example, the formula below is derived from sales data for Calera, Alabama, in March 2024. Calera is moving into a balanced market.   46 Home Sales / 200 Active Properties = 4.4 Months of Inventory. We are happy to help you determine your area's absorption rate. Regional Variations  Real estate markets are inherently local, with each region having its own unique dynamics that affect housing trends and pricing patterns. Factors such as job growth opportunities and proximity to amenities like schools, shopping, and transportation can significantly impact local markets. Understanding regional variations empowers buyers and sellers with localized information about average price ranges for different neighborhoods or property types within their desired area. Additionally, diving deeper into regional data allows buyers and sellers to identify emerging neighborhoods with strong potential for appreciation, where a buyer may find an affordable option, and sellers may discover the value of their community growth. Home Pricing As the graph below illustrates, more Buyers purchase properties at market value and below. A significantly lower percentage of Buyers purchase above market value. So, sellers pricing their property at or below market value will expose their home to more prospective Buyers, increasing their chances of a timely sale. We know that every seller wants to sell their property for as much money as possible. Frankly, we want them to maximize their return. However, overpricing is almost a death wish. Today's buyers have a better understanding of value. Community sales are now published for all to see. If a home is overpriced, buyers know it. And homes that languish on the market often are forced to make one price reduction after another.  Understanding housing trends and home pricing requires a holistic approach that considers both economic and regional factors that impact the real estate market. For instance, what industries are coming and going, what area of town is experiencing new home construction, and how long are the homes sitting on the market.   To learn about a specific area of town, don't hesitate to contact one of Today's Home Professionals. We take responsibility for knowing the places we serve and look for opportunities to educate our friends, clients, and consumers. We look forward to sharing our insights and helping you with your real estate decisions. Connect with us today at 205-588-8282 or info@calltodayshome.com

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  • Spring into Real Estate

    Spring into Real Estate,Deb Long

    Spring into Real Estate: Why Now's the Perfect Time to Buy and Sell! This week, I want to discuss the infamous "Spring Selling Season" that many real estate professionals refer to, which occurs in April, May, and June each year. Welcome to the bustling world of springtime real estate, where the flowers are blooming, and the housing market is buzzing with excitement! As the temperature rises, so too does the opportunity for both buyers and sellers to make their moves in the real estate game. So, grab your sunglasses, and let's dive into why the spring season is the ultimate time to buy and sell your slice of property paradise. First and foremost, let's talk about why spring is the prime time to list your home for sale. Picture this: the sun is shining, the birds are chirping, and your garden is in full bloom – what better backdrop to showcase your home's beauty? With longer days and warmer weather, spring offers the perfect conditions to highlight your property's best features, from lush landscaping to inviting outdoor spaces. Plus, with more daylight hours, potential buyers have ample time to schedule viewings, increasing the chances of attracting serious offers. But listing your home isn't just about timing – it's also about strategy. This is where a savvy real estate professional becomes your secret weapon. A skilled realtor can help you navigate the intricacies of pricing, staging, and marketing your home to ensure maximum exposure and optimal results. From setting the right listing price to creating eye-catching marketing materials, some real estate professionals have the expertise and resources to make your home stand out in a crowded market. And let's remember the benefits for buyers. Ah, spring – the season of new beginnings and fresh starts- is the perfect time to embark on your home-buying journey. With the arrival of spring comes an influx of new listings, offering buyers a wider selection of properties to choose from. Whether you're in the market for a cozy starter home or a spacious family abode, springtime brings many options to suit every taste and budget. But the perks of buying in the spring don't stop there. With the weather warming up, buyers can take advantage of clear skies and pleasant temperatures to explore neighborhoods, attend open houses, and envision themselves living in their dream home. Plus, with the school year winding down, families have more flexibility to move without disrupting their children's routines – a major bonus for those with little ones in tow. Now, navigating the real estate market can be stressful and overwhelming, but it doesn't have to be. Consider having one of Today's Homes' real estate professionals by your side. Their experience and innovative strategies are invaluable. From helping you narrow down your search criteria to reviewing the comparable data and negotiating the best possible price and terms, a Today's Home REALTOR acts as your advocate every step of the way. With our insider knowledge and industry connections, we provide vital guidance and support to help you find your perfect home. But the real magic of the spring real estate market lies in the sense of opportunity and excitement that fills the air. It's a time when buyers and sellers alike are filled with optimism, gearing up for a season of endless possibilities. Whether you're looking to upgrade to a larger home, downsizing to a cozy condo, or taking your first steps into homeownership, spring is the perfect time to turn your real estate dreams into reality. In conclusion, spring is not just a season – it's a window of opportunity in the world of real estate. For sellers, it's a chance to showcase your home in its best light and attract serious buyers. For buyers, it's an opportunity to explore a wide range of properties and find the home of your dreams. And with the guidance of Today's Home skilled real estate professionals, navigating the spring market has never been easier. So, whether buying, selling, or simply dreaming of your next move, now's the time to spring into action and make your real estate dreams come true! If you're in the market for change, contact us today. We would be honored to help you transition from one life chapter to another. info@CallTodaysHome.com  |  (205) 588-8282

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  • April is Fair Housing Month

    April is Fair Housing Month,Deb Long

      In this blog, I delve into the critical importance of fair housing in our real estate industry and why it should matter to all of us. Although we, agents of Today's Home, practice fair housing daily, our REALTOR® association focuses on its importance every year during April. For this reason, I thought I would take this opportunity to explain what Fair Housing is and why it is important to me. For Today's Home, fair housing speaks to our Christ-centered calling to "love your neighbor"; we do this by showing care and respect for our clients, customers, and our community. This means that we listen to their hopes and dreams, especially as it relates to where and how they want to live. They become the directors of their purchase; we use our knowledge and expertiese to help them get where they want, when they want. The heart of our business is our clients, customers, and communities. They are the cornerstone of our society. One where the principles of equality and accessibility underpin the real estate industry. Fair housing is not just a legal requirement; it's a moral compass that guides us toward creating inclusive communities where everyone, regardless of their background, nationality, gender, or income level, has the opportunity to find a place they can call home.  Fair housing laws were established to prevent discrimination and ensure that all individuals have equal access to housing opportunities. I believe this is a crucial marker in our industry because where one lives impacts every aspect of one's life, from access to good schools and employment opportunities to healthcare services and safe environments.  Discrimination in housing not only violates individuals' rights but also perpetuates cycles of poverty and segregation, hindering the social and economic progress of our communities and individuals. By embracing fair housing practices, the real estate industry can play a significant role in breaking down barriers and fostering a society that values diversity and equality. Moreover, fair housing contributes to vibrant and diverse communities that benefit everyone. It encourages the development of housing that is accessible and affordable to a broad spectrum of society, including the most vulnerable populations. This inclusivity enriches our neighborhoods, bringing together a wide range of perspectives, cultures, and talents that can lead to innovation and growth.  For real estate professionals, adhering to fair housing laws is not only a legal obligation but also an opportunity to be at the forefront of creating equitable and thriving communities. As professionals in the industry, we have the power to advocate for fair housing by educating ourselves on the laws and regulations that protect housing rights, supporting organizations that fight housing discrimination, and holding our local leaders accountable for enforcing fair housing practices. The real estate industry, with its significant influence on the socio-economic fabric of our society, has a profound responsibility to lead by example. By prioritizing fair housing, we can work together towards a future where everyone has the opportunity to live in a community that supports their well-being and dreams. Let us commit to making fair housing a reality, not just an ideal, to build a more inclusive world, one home at a time. Be an ambassador for good! As always, I invite your response.  Deb Long, 205-447-3476

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  • What is a Christ Centered Real Estate Brokerage?

    What is a Christ Centered Real Estate Brokerage?,Deb Long

      What is a Christ-Centered Real Estate Brokerage? And why does Today's Home embrace this concept?  In religious circles, today is considered a Holy day; we call it Good Friday. Although some may say that death cannot be good, this day commemorates the sacrifice of Jesus, who endured the cross so that we (all people) could receive salvation. The cross was Jesus' way to take on sin for everyone and anyone who believes that He is God's one and only son, John 3:16. Salvation comes when one believes that Jesus is real, turns to him in repentance for help, and leaves one's old life behind. Salvation is a free gift to all who accept the truth of the Bible.  More details here. Out of thankfulness to Christ for my salvation, I decided to take this day and explain why my company, Today's Home, operates with a Christ-centered business model. I believe that a Christ-centered real estate brokerage brings a refreshing perspective to an industry that sometimes prioritizes profit over people. By aligning our business practices with Christian principles, Today's Home strives to create value in financial terms and foster genuine care, trust, and ethical conduct with our clients, customers, and community. Our Christ-centered real estate brokerage embodies values rooted in Christian teachings. We operate with integrity, honesty, respect, and empathy as guiding principles. Our focus extends beyond merely facilitating property transactions; it involves caring for individuals' spiritual well-being while upholding professional excellence. Our approach consists of five areas of defined focus. They are: People, Relationships, Community, Purpose, and Celebration. From our defined focus, we created a path to success. This path is slightly different for every client and customer; however, the why behind what we do remains the same. It starts with our primary focus as a service to our clients through their transactions. We do this with three proven methods:  1. Integrity as the Foundation: A fundamental aspect of our Christ-centered brokerage lies in conducting transactions with unwavering integrity. Doing what you say you will do, by when and how you say you will do it! Clients can trust that their interests will be protected through transparent communication, fair & straightforward pricing strategies, and honest representation throughout the buying or selling process. 2. Empathetic Guidance: Today's Home recognizes that acquiring or selling property can be an emotionally charged experience for clients/customers. We offer empathetic & compassionate support at every step and provide guidance to ensure our clients make informed decisions aligned with their needs while being mindful of their financial capabilities. 3. Ethical Conduct: In line with Christian values, Today's Home not only prioritizes ethical conduct by adhering strictly to our REALTOR® Code of Ethics, we've integrated Christian concepts as well. Christ calls us to love our neighbors and to operate our businesses as though we are serving Him. We refrain from using or engaging in exploitative practices, misleading advertising tactics, and non-honoring language that may compromise client satisfaction. Beyond our service goals, we have three objectives to meet our clients' needs. Those objectives are:  1. Comprehensive Services: Beyond efficiently facilitating real estate transactions, Today's Home holistically understands clients' unique requirements. It may start with finding suitable properties but also includes helping them navigate financing options and then assisting with the inspection process. Ultimately, the agents at Today's Home provide comprehensive services tailored to meet individual needs. 2. Personalized Care: Today's Home business model fosters personalized care by acknowledging each client's distinct circumstances. Our innovative approach starts with a consultation to discover the client's why. Then, our agents demonstrated their service through intentional questions, active listening, and empathy & respect during interactions aimed at exceeding expectations. We reach success when the client is completely satisfied. 3. Support Beyond Transactions: One of Today's Home's distinguishing factors is going above the conventional broker-client relationships; we offer ongoing support even after the sale is completed by providing resources such as home improvement suggestions or connecting clients with relevant service providers within our network. Need your house painted? Or plumbing repairs or updates? We've got you covered! One of the benefits of choosing to do business with Today's Home, a Christ-centered Real Estate Brokerage, is creating Long-Lasting Relationships. Today's Home seeks to foster long-term relationships built on mutual understanding by nurturing enduring connections founded on trust and respect rather than focusing solely on immediate gains from transactions alone. Another benefit of choosing Today's Home is our stance on Fostering Community Engagement. We demonstrate our Christian values through our dedication to community development. We are active supporters of local organizations and social causes like affordable housing programs (USDA Direct and Habitat for Humanity) and financially support organizations that aim to provide housing (Community on the Rise, Farm for Hope, and Ady's BIG Army) to our community members in need. Yet another benefit of choosing Today's Home is our focus on genuine care for all parties involved. Customers, clients, cooperating agents, lenders, and vendors all experience genuine care when engaging with a Today's Home agent. Our essential characteristics are grounded firmly upon selflessness rather than self-interest, and we look for opportunities to go the extra mile. Finally, Today's Home stands out by embodying core Christian values throughout every transaction we undertake. Our profound commitment to serving clients' and customers' needs is our focus in an industry where personal connections sometimes take secondary importance compared to financial gains. Through unwavering integrity, honesty, and empathy, we don't stop once the transaction is closed and the client/customer is delighted.  We at Today's Home take pride in our ability to maintain lasting relationships and actively contribute to our community's housing needs. Buyers and sellers receive comprehensive services tailored to individual requirements by choosing Today's Home while experiencing a sense of trust, genuine care, and unwavering ethical conduct. We do not merely focus on tangible transactions but rather on building with integrity a strong foundation of benevolence and mutual understanding with our clients and customers. If you are interested in talking to one of our agents, don't hesitate to get in touch with us at info@calltodayshome, or (205)588-8282.        

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  • February 22 - The Inside Scoop

    February 22 - The Inside Scoop,Deb Long

    FEBRUARY 2022 As we step into the second month of 2022, real estate may be on your mind. If so, I'm here to help!  Moving can be a stressful experience, especially in today's market. There are so many details to think about: selling your current property, finding a new home, getting financing, checking out the local area, schools, shopping, and hiring a moving company – just to name a few. All of this can be simplified with an experienced agent advocate by your side. And that’s where I come in. The moving process is very familiar to me as I deal with it EVERY DAY!  And, I've had several moves of my own through the years.  I’d be honored to guide you through the process, answer your questions, and provide you with advice and suggestions to make the home selling/buying process smooth and hassle-free. When you’re ready, I’m ready. Let’s do this together! Happy February! A message from Deb   Deciding Whether to Stay Or Sell  Deciding whether to stay in your current home or look for a new one is tough. So tough in fact, that there are several reality TV shows about it!    If you’re struggling to make that decision, here are some tips that may help: Find out the current market value of your home, here. This will give you a clear idea of how much your property is likely to sell for in today’s market. Find out how much you can afford to invest in a new home. This is calculated, in part, by how much of a mortgage you qualify to receive. Use our calculator as a resource. Determine whether your current home still suits your needs. Do you need to move up to a larger place? Downsize to a smaller property? Figure out whether this is the right time to move to a neighborhood that you’ve always dreamed of living in. Our strategies can help navigate the "transition" phase of moving.  Here are some options. Assess whether your neighborhood has changed in a way that you don’t like. Decide whether you are still happy where you live. Is it time for a change? As your REALTOR® I can help you answer these questions and provide the information you need to make the right decision. And, I'm only a call or text away! BIRMINGHAM's FEBRUARY ACTIVITIES February  4 - 6, 2022: O’Reilly World of Wheels Custom Auto Show. Info here. February 9, 2022: National Pizza Day - FREE LUNCH WITH ME!  11 am at Sanpeggio Pizza on Valleydale Road     February 10 & 11, 2022: Honeycreeper Chocolate’s Valentine’s Day Chocolate Tasting. Info here. February 11 – 13, 2022: Mercedes-Benz Marathon Weekend. Info here. February 16, 2022: Celebrating Olmstead at Birmingham Botanical Gardens. Info here. February 17 - 2022: CATS at BJCC Concert Hall.  Info here. February 17 – 26, 2022: Winter Restaurant Week. Info here. February 24: Reba McEntire at Legacy Arena. Info here. February 26, 2022: Mardi Gras Market at Ross Bridge Farmers’ Market. Info here. February 26, 2022: 30th Annual Red Nose Ball. Info here. NOTABLE, QUOTABLE, QUOTES “The road to success is always under construction.” James Miller “Great things are done by a series of small things brought together.” Vincent Van Gogh “Be the best. If others don’t see it, who cares?” Oprah Winfrey  Make sure to celebrate your special someone, and let them know how much they mean to you.  Cheer's to the month of Love. 

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  • January 22 - The Inside Scoop

    January 22 - The Inside Scoop,Today's Home Real Estate

    JANUARY 2022   MAKING THE HOME SELLING & MOVING PROCESS EASIER There’s no doubt that things change in a home when it’s put on the market. Those changes can cause stress for the entire family. Fortunately, there are ways to reduce that stress considerably. With a little bit of planning, you can even make the home selling process a relatively pleasant experience for everyone. The first step is to talk candidly with your family, especially kids, about their feelings and concerns regarding selling your home and moving. Their worries may include: Losing connections with friends. Finding a new job. Starting a new school. Disruptions in the home during viewings. Work involved in preparing the home for sale. Keeping the home clean and tidy for viewings. The more you’re aware of how your family feels about the process, the better you can deal with those issues. Keeping the home clean for viewings and open houses is usually one of the major stressors. It may feel like you’re tidying up for a special guest several times a week! A solution worth considering is hiring a maid service on a short-term basis. That help can save you a lot of time and stress, especially if you’re also searching for a new home. During viewings, it’s best for you and your family to be out of the home. So, consider planning little adventures. You can visit a museum, eat at a restaurant you’ve been wanting to try for months, or take the gang to a recreation center. These ideas will go a long way toward alleviating the sense of being “kicked out” of your own home! FUN BIRMINGHAM ACTIVITIES - January 2022 Jan 1 - Jan 17: Glow Wild: An Animal Lantern Celebration @ The Birmingham Zoo Jan 15 - Jan 16: BrickFair LEGO Fan Expo @ Birmingham Jefferson Civic Center Jan 20 - Jan 23: Birmingham Boat Show @ Birmingham Jefferson Civic Center Jan 20 - Feb 6: 9 to 5 Musical @ Virginia Samford Theater Jan 28, 29 & Feb 4: 1920's Themed Murder Mystery Dinner @ Corbin Farms Jan 29: Community Seed Swap @ Birmingham Botanical Gardens Jan 30: BourbanHam @ The Club NOTABLE, QUOTABLE QUOTES “Congratulations. Today is the day. You’re off to great places. You're on your way!”Dr. Seuss  “Don't mistake activity with achievement.”John Wooden  “Doing the best in the moment puts you in the best place for the next moment.”Oprah Winfrey May your 2022 be all that you dreamed and imagined it could be! Deb

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